Ruralco Ashburton New Zealand is hiring Product Manager, Assistant Marketing Manager

Ruralco, we are obsessed with agriculture. As a forward-thinking agricultural co-operative, we are embracing the latest technologies in our quest to support a sustainable future for New Zealand farming. We are committed to our people and the rural communities we serve.
Based in Mid-Canterbury, we operate multiple business units – agronomic and animal performance farm advisory, on-farm and retail product sales, specialist fuel and energy services, nationwide discount cards plus e-commerce via our website.
Join us as we expand to embrace the future of New Zealand farming

Product Manager, Assistant Marketing Manager Job Openings at Ruralco Ashburton New Zealand

Due to our ongoing diversification and expansion, we are now searching for three new professionals to join our team.

Post Name: Product Manager, Farm Supplies
Ashburton (ref RuralcoFS)

Answering to the Group Manager – Farm Supplies and managing Ruralco’s Animal Performance categories, you will contribute to the development and maintenance of Ruralco’s procurement strategy. You will build strong supplier relationships, evaluate new and existing product offerings, plus negotiate terms of trade which enhance category performance and foster mutually beneficial partnerships. You will work with our store managers and in-field representatives, ensuring they have the resources and technical knowledge required to enable farmers to choose appropriate farming system solutions. Inventory management campaign development and sales analysis are also key functions of this role.

• Procurement, category management or similar experience
• Understanding of farming systems
• Ability to analyze market trends & develop strategy

Post Name: Card Product Manager
– any NZ location (ref RuralcoCPM)

With your expertise in card lifecycle marketing – either open or closed loop, you will report to the GM Cards, work alongside the Project Manager and actively collaborate with the Group Manager Marketing to ensure strategy alignment. Exploring new avenues to grow the cards’ user base and maximize usage across existing and new portfolios, you will own the end-to-end strategy and implementation of card acquisition, activation, usage and retention to drive card portfolio growth, customer engagement and profitability. This is a 2-year fixed term contract. After completion, there will be an opportunity to discuss permanent engagement in a Card Marketing Specialist capacity.

• Extensive experience in the financial services sector – card
• Card lifecycle marketing specialist required
• Advanced strategic planning, critical thinking & analytical skills

Post Name: Assistant Marketing Manager
– Ashburton (ref RuralcoAMM)

In this newly created role, you will report to the Marketing Manager and provide leadership by coaching and supporting your marketing colleagues. You will lead the ‘concept to execution’ marketing for specific business units in conjunction with their Business Unit Managers. You will develop and execute multichannel campaigns that align with Ruralco’s marketing strategy, ensuring objectives and targets are met. Other key deliverables will be to support the development and execution of the digital strategy, conduct market analysis, manage the marketing database, report quantitative target results plus manage and instruct relevant suppliers and service providers.

• Marketing – multichannel campaign management experience
• Understanding of the agricultural sector
• Market analysis, budgeting & digital skills

To enquire about any of these roles in strict confidence or to request a position description, please phone Deb Francis from AgRecruit on 021 2245000. Otherwise, send your CV with covering letter (include ref number) via apply@agrecruit.co.nz
by Monday 16 August.

AgRecruit talent acquisition

Website: http://www.ruralco.co.nz